Privacy Policy

1. Data We Collect

We collect personal information in the following contexts:

• Contact form submissions: Name, email address, phone number (optional), and the message you choose to send us.
• Care service enquiries and assessments: Health and care-related information about the individual requiring support, household details, and family contact information, collected during consultations.
• Website usage data: Technical information such as IP address, browser type, pages visited, and time on site, collected through analytics tools when cookie consent is given.

2. Legal Basis for Processing

We process personal data on the following legal bases under Taiwan's Personal Data Protection Act (PDPA):

• Consent: For marketing communications and optional analytics cookies, when you have expressly agreed.
• Contract performance: When personal information is necessary to provide a care service you have engaged us for.
• Legitimate interest: For maintaining records of prior contact and managing service arrangements.

3. How We Use Your Information

• To respond to enquiries and arrange care consultations
• To manage active care arrangements and communicate with families about service delivery
• To send relevant service information where you have consented to receive it
• To analyse website usage patterns for service improvement (with consent)
• To comply with applicable laws and regulations

We do not sell personal data to third parties. We do not use personal data for automated decision-making.

4. Data Retention

Retention periods depend on the type of data and its purpose:

• Contact form enquiries that do not result in a service arrangement: retained for 12 months.
• Care service records: retained for 5 years following the conclusion of service, as required for professional accountability and legal compliance.
• Analytics data: retained for up to 26 months in aggregate or anonymised form.

5. Data Protection Measures

• Access to personal data is restricted to staff who require it for their role.
• Data transmitted via our website is encrypted using TLS/SSL.
• Care-related health records are stored on systems with role-based access controls.
• All staff complete data protection awareness training. Aides sign confidentiality agreements before placement.
• In the event of a data breach affecting your personal information, we will notify affected parties in accordance with applicable legal requirements.

6. Cookies

We use essential cookies to operate this website, and optional analytics and preference cookies where consent has been provided. For full details on cookie types, purposes, and how to manage your preferences, please see our Cookie Policy.

7. Third-Party Services

We may share information with the following third-party services, only to the extent necessary:

• Website analytics: Aggregated usage data when analytics cookies are enabled (e.g., Google Analytics, if configured).
• Email services: For responding to enquiries, using standard email infrastructure.

We do not share health-related care records with third parties except where required by law or expressly authorised by the family.

8. Your Rights

Under Taiwan's Personal Data Protection Act, you have the right to:

• Access personal data we hold about you
• Correct inaccurate or incomplete information
• Delete personal data we hold, where no ongoing legal basis applies
• Object to certain uses of your data, including for marketing
• Withdraw consent at any time for processing based on consent, without affecting processing carried out prior to withdrawal

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

9. Third-Party Links

This website may contain links to external resources. We are not responsible for the privacy practices of third-party websites and encourage you to review their policies independently.

10. Children's Privacy

Our services are directed at adults and the family members of elderly individuals. This website is not intended for use by persons under 18. We do not knowingly collect personal data from minors.

11. Policy Updates

We may update this policy from time to time to reflect changes in our practices or applicable law. The "Last Updated" date at the top of this page will reflect any revisions. Continued use of our website after a revision constitutes acceptance of the updated terms.

12. Contact